Behind-the-scenes campaign video of ‘Grunge Euphoria’ Stine Goya AW21

A full-service video production of Stine Goya’s Behind the Scenes of ‘Grunge Euphoria’ AW21, in close collaboration with the creative agency Holidays team, Offering the first sneak peek of the AW21 collection campaign and an inside view into how the campaign was brought to life through fun and uplifting behind-the-scenes video and photography.

The concept, developed by creative agency Holidays, featured a truck transformed into a modern display space for the collection, adding visual interest through plant and flower installations that formed the setting for the campaign. The "behind-the-scenes" video captures the dynamic energy of the team, both on and off camera, as well as the stunning aesthetic of the shoot as it came together.